According to Reuters and The Associated Press report on the 27th, a report issued by MasterCard on the 26th stated that during the holiday shopping season from November 1 to December 24 this year, driven by the surge in e-commerce sales, the United States Retail sales increased by 8.5% year-on-year, the largest annual increase in 17 years.
In the context of the raging epidemic, the traditional Christmas shopping plan was not unexpectedly affected.As the number of online shopping surges, so do concerns about delivery speeds and shipping delays. In order to cope with the delay, more consumers began to choose to shop in advance. The survey shows that more than half of British shoppers have started their Christmas shopping before November.
According to a report by MasterCard, U.S. e-commerce sales jumped 11% during this year’s holiday shopping season, again showing that the new crown pneumonia epidemic has had an impact on consumers’ shopping habits. The report added that with the surge in new crown cases, shoppers worry about the supply chain, and then influx into stores to shop, causing physical store sales to increase by 8.1% over the same period in 2020.
MasterCard Senior Advisor Steve Sadoff said in a statement: “Consumers are eager to get their gifts before the peak of retail sales. Discussions surrounding the supply chain and labor shortage have brought consumers into groups. Shop online and in stores.”
Statistics show that e-commerce sales in the holiday shopping season in the United States this year accounted for 20.9% of total retail sales. As consumers enjoy the convenience of browsing and shopping easily at home, e-commerce sales continue to grow.
The report also pointed out that market segments such as jewellery and electronic products continue to grow, with jewellery sales increasing by 32% year-on-year and electronic product sales increasing by 16.2% year-on-year.